Dossier · 1963–1989

Douglas Kellner

Douglas Kellner: using critical theory to study American media

Chronology

1963–1989

Douglas Kellner used Frankfurt School criticism in American teaching and media research. He combined it with other philosophical approaches rather than treating it as a complete set of answers. His work provides a specific example of later uptake: a reader selected arguments from earlier writers, changed how he used them and applied them to contemporary media. His own books establish that intellectual work. They do not establish how widely his readers accepted it.[1][2]

Early life and intellectual formation

Finding arguments for new questions

Kellner describes his political and philosophical development in two later autobiographical essays. In the longer account, he recalls that Robert Browne, his philosophy teacher at Doane College, taught Erich Fromm and Martin Buber. Kellner also read Marx, Nietzsche and Freud. These encounters helped turn an interest in questions about how to live into a plan to become a philosophy professor.[3]

His year in Copenhagen in 1963–1964 brought a different kind of challenge. He recalls trying to defend American capitalism and democracy in debates at a foreign student club. The arguments introduced him to socialism. When he fell ill, free medical care also gave him a practical reason to favor public provision of health care. This is his later account of experiences that changed his thinking, rather than evidence of a single moment when he adopted a complete political doctrine.[3]

At Columbia , Kellner initially concentrated on phenomenology and existentialism, approaches concerned with experience and how people live. The student uprising of 1968 pushed politics into those studies. In the longer memoir, he describes becoming active in the New Left and joining major antiwar demonstrations. He reread Herbert Marcuse to understand the protests. By the time An Essay on Liberation appeared in 1969, he found Marcuse's arguments helpful for understanding the student movement in which he was becoming involved.[1][3]

Study in Germany then gave him texts and people through which to pursue those questions. In 1969, he went to Tübingen to work on his dissertation about Heidegger. He recalls buying unauthorized editions of Karl Korsch, Georg Lukács and Horkheimer and Adorno , joining a critical theory study group, and attending Ernst Bloch's seminars. Bloch taught philosophy alongside topics such as fascism and imperialism. Kellner credits those seminars with teaching him to examine politics through philosophy.[1][3]

His dissertation research also led him to Adorno's The Jargon of Authenticity and Marcuse's early essays on Heidegger. Kellner found Marcuse's criticism persuasive and became interested in combining questions about individual existence with Marx's account of society. He describes moving toward Frankfurt School critical theory during this period. In Paris in 1971–1972, he began a book on Marcuse while reading and hearing contemporary French thinkers. He sought ways to combine these approaches, rather than accept every claim made by one school.[1][3]

Ideas and political aims

A method for studying media

Kellner's longer autobiographical account explains a method that combines the economics of media, interpretation of particular works and audience research. These are different questions. Ownership can help explain a broadcaster's constraints. A program's contents show what it presented. Reception evidence is needed to establish what viewers made of it. Keeping those questions together prevented the earlier theory from becoming a substitute for studying American conditions.[3]

Career and activities

American teaching

His American teaching followed that preparation. The retrospective connects his return in 1972 with seeking and accepting a Texas job teaching Marxist philosophy. His curriculum vitae dates his Texas appointment from 1973. Those accounts do not supply an exact first teaching day. What they do establish is a route into American academic work, followed by books applying the ideas he had studied.[1][4]

Moving between scholarship and media work

In his longer “Philosophical Adventures,” Kellner describes a Marxist study group turning toward American television. He said the group saw corporate control of television as a source of corporate power. It wanted to strengthen the democratic pressures that, in its reading, threatened that power. He links this aim to Alternative Views, a public-access program made with Frank Morrow and others. The account places production from 1978 into the mid-1990s. It is his retrospective testimony about that work; the episode recordings and distribution records have not been checked for this dossier.[3]

Major works

A published argument, not just a remembered connection

Kellner's Jean Baudrillard: From Marxism to Postmodernism and Beyond [2] appeared in 1989. Its acknowledgments state that Adorno's critical spirit animated his engagement with Baudrillard. That statement identifies an intellectual debt in Kellner's own publication. The argument that follows also shows what he did with it.[2]

Baudrillard's account of media gave Kellner a problem to test. Could television's technical form explain its social effects, regardless of the contents of a program or the organization broadcasting it? Kellner objected to a theory that made those differences secondary. He wanted analysis to return to the institutions, economic interests and particular messages through which a medium operated.[2]

His example was a dispute within critical social theory. He argued that capitalist pressures still shaped media form and content. Broadcasting under a different social system would have to be examined through that system's institutions. A theory of television could therefore not begin and end with the fact that it transmitted images to a distant audience.[2]

The distinction is concrete. A commercial station, a state broadcaster and an independent production might all use television. Kellner's proposed method required asking who organized each one and for what purposes. It also required interpreting what was shown and how people received it. The machine alone could not answer all those questions.[2]

He also challenged an account that ruled out alternative media in advance. If every broadcast necessarily produced the same emptiness or passivity, an independent production could make no meaningful difference. Kellner treated that conclusion as an obstacle to cultural politics. He wanted research to investigate the possibilities of different practices rather than dismiss them before examination.[2]

This retained criticism of capitalist power while contesting another theorist's conclusions. It is evidence of active adaptation. An acknowledgment to Adorno helps identify the connection, but the published disagreement explains the use: Kellner defended analysis of social institutions, specific contents and practical alternatives.[2]

Influence and criticism

What the connection establishes

Kellner's 1989 book supplies a dated instance of intellectual use, while his retrospective accounts identify teaching, publishing and production as settings for it. He did not need to be Marcuse's student for that connection to matter. The evidence used here establishes reading and adaptation through his own stated debts and arguments.[1][2]

A larger history would follow each media project into its collaborators, broadcasts and readers. The account here ends with a narrower result: an American scholar used Frankfurt criticism as part of a method for examining media, while revising it through other arguments and particular social questions.